Latest News - Email
How to Collect Email Addresses and Turn Visitors Into Subscribers
2020-12-17 11:59:22 +0100 | Source: MailGenEmail marketing is shielded from the fluctuating algorithms that influence most online marketing platforms, making it a reliable tool for generating a loyal audience. But email marketing only works if... Read more
How to Use GIFs in Email (And Win More Customers)
2020-12-15 11:26:45 +0100 | Source: MailGenMany email marketers have turned to GIFs to add a visual flair that engages their readers in a meaningful way. Unlike other email add-ins, GIF animations are simple to implement and strongly supported across a variety... Read more
Happy New Year Emails: 8 Templates for Your New Year Email Campaign
2020-12-11 15:59:44 +0100 | Source: MailGenThe beginning of the New Year marks a time when consumers are focused on starting new projects, implementing change and planning out the year ahead. Take advantage of this fresh start by sending out targeted... Read more
13 Email Pop-ups to Generate More Subscribers
2020-12-07 17:29:54 +0100 | Source: MailGenThere are plenty of ways you can acquire email addresses, from buying a list (which we don’t recommend) to adding a sign-up web form to your landing page, but one of the most effective ways is triggering an... Read more
9 Email Types to Grow Your Business
2020-11-30 18:05:56 +0100 | Source: MailGenEmail marketing is an excellent way to build relationships, engage with potential customers and increase sales for your business. In fact, 74% of marketers who use email consider it the best distribution channel for... Read more
How to Increase Open & Click-Through Rates with Email Video
2020-11-24 13:23:02 +0100 | Source: MailGenVideo email is a powerful marketing tool that allows you to quickly communicate information in an engaging and memorable way, helping to boost brand awareness and drive engagement. To get it right, video email... Read more
How to Run Email Blast Campaigns that Actually Work
2020-11-17 09:45:54 +0100 | Source: MailGenEmail blast campaigns enable marketers to reach hundreds or even thousands of people in one go. Unfortunately, some associate the term with irrelevant and unwelcome emails. For many, “blasting”... Read more
How to Nurture Leads with Drip Email Marketing
2020-11-09 18:29:49 +0100 | Source: MailGenGrowing your email subscriber list doesn’t necessarily equate to increased customer engagement. In fact, as your email list grows, it gets harder to send truly relevant emails to your entire subscriber list at... Read more
How to Stay Clear of Email Blacklists
2020-11-03 15:20:51 +0100 | Source: MailGenIf you’re wondering how emails get flagged as spam, look no further than the email blacklist. Ending up on an email blacklist means that you have a low-quality list and/or your content has been deemed... Read more
How to Use Email Preheaders to Increase Open Rates
2020-10-27 12:02:32 +0100 | Source: MailGenStanding out in your subscribers’ inboxes is easier said than done, especially given that worldwide an average of 306.4 billion emails are sent and received each day—a figure expected to rise to 361.6... Read more