Latest News - Email

Email Marketing Design Trends We’re Expecting in 2023

2023-01-12 22:23:58 +0100 | Source: Litmus

What email design trends and best practices do we see on the horizon this year? In our recent Litmus Talks “Email Marketing Trends in Focus for 2023” we spoke with experts Anne Tomlin (Owner, Emails... Read more

4 Ways to Prime Your Email Deliverability For Success [+ Ebook]

2023-01-04 21:55:41 +0100 | Source: Litmus

Making it into the inbox doesn’t have to be a guessing game. You can take actionable steps to set your email deliverability up for success—all while increasing customer engagement and eliminating wasted... Read more

A Look Back at 2022: The Year in Email Marketing

2022-12-28 14:00:00 +0100 | Source: Litmus

Did you know that on average, 1.5 billion email opens were recorded for each month this year? That’s 490 million more email opens than last year’s average (of 1.01 billion emails opens per month). With... Read more

Litmus Honored with 35+ G2 Crowd and TrustRadius Awards

2022-12-22 14:00:00 +0100 | Source: Litmus

We at Litmus are committed to our customers and the email community—and there’s nothing we love more than to hear we’re doing a great job in their eyes. That’s why we’re excited to... Read more

Start Your Year Right with Litmus’ Most-Loved Email Marketing Resources

2022-12-20 14:16:00 +0100 | Source: Litmus

Whether you’re newer to email marketing or a seasoned pro, there’s always something to learn. Level up with the tools that were most-loved by the Litmus email community in 2022. Email Brief & Planning... Read more

A Year in Review: How Litmus Helps Email Marketers Do More With Less

2022-12-19 14:00:00 +0100 | Source: Litmus

At Litmus, we build and send email marketing campaigns—just like you! We get how hard it can be to get the most out of email. Hitting send is just one piece to the puzzle; there’s building,... Read more

Behind the Scenes: Meet the Judges Behind the Email Excellence Awards

2022-12-16 14:00:00 +0100 | Source: Litmus

With Litmus Email Analytics, we recorded 12.1 billion email opens from January to August 2022 alone. That’s a lot of email—especially with an average of 1.5 billion email opens per month. Among the email... Read more

Tags : Design

8 Welcome Email Tips I’ve Learned From 6 Years at Litmus

2022-12-14 13:37:00 +0100 | Source: Litmus

Every new email subscriber or customer is an opportunity to connect…or to annoy. You want your welcome emails to be on the right side of the excited vs. overbearing, or personalized vs. just plain creepy... Read more

How To Create Inspiring Personalized Emails

2022-12-12 18:30:00 +0100 | Source: Litmus

In an ever-changing world where every timing matters, personalizing emails at the time they’re sent puts relevancy at risk. Litmus Personalize empowers marketers to automate and scale the creation of truly... Read more

Tags : Design

What Makes A Winning Email? An Inside Look at the Email Excellence Awards

2022-12-08 14:00:00 +0100 | Source: Litmus

What makes a good email, great? A good email may get subscribers to click. But a great email creates a memorable subscriber experience—even after they close out of their inbox. In September, we put out a call... Read more

Tags : Design