Latest News - Email


Cultural Appropriation, Stereotyping, and Racism in Digital Advertising

2020-07-30 21:03:25 +0200 | Source: Campaign Monitor Blog

This article is part of a larger series that focuses on diversity and equity in marketing through the amplification of Black and racially diverse authors. As a company, we are committed to identifying actions we can... Read more


How Email Can Improve Your Inbound Marketing Strategy

2020-07-27 23:10:31 +0200 | Source: Campaign Monitor Blog

Do you love receiving cold calls or emails you never signed up for? What about TV commercials invading your time watching the newest streaming binge? If your answer was “no” to these, your audience... Read more


The ORTE Model: MailNinja’s Guide to Creating Emails that Get Results

2020-07-24 20:06:59 +0200 | Source: Campaign Monitor Blog

This is a post from our partner, Doug Dennison, from MailNinja Email marketers often hear this advice: Send the right emails to the right person at the perfect time. This advice can seem less than helpful. Naturally,... Read more


How Mindful Moments in Marketing Can Inspire Change

2020-07-23 18:47:01 +0200 | Source: Campaign Monitor Blog

This article is part of a larger series that focuses on diversity and equity in marketing through the amplification of Black and racially diverse authors. As a company, we are committed to identifying actions we can... Read more


Improve Your Email Subject Lines

2020-07-23 15:00:03 +0200 | Source: Campaign Monitor Blog

Article first published in March 2007, updated July 2020 Your email subject line is the first thing your subscriber sees in their inbox, and that can be the moment they decide to open it, ignore it, or delete it. As... Read more


How to Use Email Ads in a Way Subscribers Will Actually Like

2020-07-22 18:00:07 +0200 | Source: Campaign Monitor Blog

Paid ads have turned into the bread and butter of marketing campaigns, especially as organic reach becomes more unattainable. It’s almost impossible to avoid seeing paid advertising in today’s digital... Read more


Why Email Newsletters Are the Best Service Your Brand Has

2020-07-20 17:35:12 +0200 | Source: Campaign Monitor Blog

While newsletters are one of the most common types of emails to produce, you need to do them right to earn high open rates and conversions. If you’re able to nail the delivery with an email newsletter service,... Read more


Writing Effective Email Copy

2020-07-20 15:00:33 +0200 | Source: Campaign Monitor Blog

Article first published in November 2009, updated July 2020 When you’re elbows-deep in applying visual tweaks to your HTML email design, it’s very easy to forget how vital writing quality, punchy copy can... Read more


The Model Minority Myth: Harmful for Society, Harmful for the Workplace

2020-07-16 17:33:12 +0200 | Source: Campaign Monitor Blog

This article is part of a larger series that focuses on diversity and equity in marketing through the amplification of Black and racially diverse authors. As a company, we are committed to identifying actions we can... Read more


Role Models Wins More Hearts & Minds With Email Marketing

2020-07-15 23:49:46 +0200 | Source: Campaign Monitor Blog

UK-based organization Role Models strives to educate children beyond society’s solely-academic standard. Founded in 2014, Role Models is rooted in the belief that life skills and character development... Read more