Latest News - Email


How to Track Email Traffic Using UTM Tracking

2023-03-22 07:00:59 +0100 | Source: Benchmark

When applied strategically, you can use email marketing to generate a significant amount of website traffic. You can target specific pages, blog posts, or landing pages in your email campaigns, creating an influx of... Read more


The Best Mailchimp Alternatives for Email Marketing

2023-03-16 15:19:05 +0100 | Source: Benchmark

Selecting an email marketing tool is a process. There’s a lot to consider, and it can get so overwhelming that some people just opt for the tool that is widely known. That’s one way to go about it.... Read more


Using ChatGPT Prompts to Improve Email Marketing Results

2023-03-14 07:00:01 +0100 | Source: Benchmark

Email marketing is a powerful tool for businesses to reach their target audience and promote their products or services. However, crafting effective email campaigns that drive engagement and conversions can be a... Read more


7 Unique Ways to Use Benchmark Email

2023-03-09 07:00:13 +0100 | Source: Benchmark

An effective email marketing campaign can help build relationships and turn leads into paying customers. Whether you’re an expert at building emails or an email marketing beginner, Benchmark Email’s suite... Read more


The Beginner’s Guide to Writing Your First Email Newsletter

2023-03-07 07:00:45 +0100 | Source: Benchmark

Email newsletters keep subscribers updated on your latest news, products, and services. But they can be more than just updates; they can offer opportunities for businesses to foster trust with their audiences. ... Read more



The Most Impactful Features Your Email Marketing Software Needs

2023-03-02 07:00:20 +0100 | Source: Benchmark

Email marketing is the marketing holy grail for most businesses. Given that the ROI for email marketing is around $36 for every $1 spent, it’s no surprise. Email marketing builds customer loyalty, provides... Read more


How To Write an Email In 10 Minutes

2023-02-28 07:00:08 +0100 | Source: Benchmark

Email marketing is a critical tool for marketers. It’s a way to reach out to customers, build relationships, and drive sales. But crafting great emails can be time-consuming, and if you’re not careful, it... Read more


How Often is Too Often for School Communicators to Send Emails?

2023-02-24 13:33:55 +0100 | Source: Benchmark

The role of a parent is to help nurture and care for their child. It’s the parent’s job to ensure their children grow into well-functioning and contributing adults. But in recent months, the standard... Read more


5 Email Marketing Strategies You Can Use For Your Agency’s Clients Right Now

2023-02-23 12:25:55 +0100 | Source: Benchmark

An email list is a marketer’s godsend. Not only is this a direct line to your target audience, but you’re talking to a group of people who clearly love your brand so much they have invited you into their... Read more


Email Marketing Software Comparison: A 2022 Recap

2023-02-21 07:00:25 +0100 | Source: Benchmark

2022 was another great year for email marketing. Last year, 40 billion people used email daily. What’s more, over 80% of companies utilize email marketing to gain and keep customers.  With email marketing... Read more