When It’s Time to Let Go: 5 Tactics to Improve the Unsubscribe Experience

2019-05-17 19:59:39 +0200 | Source: Litmus

We have received your unsubscribe request. Please allow up to 10 days for this request to be processed. All of us have probably seen a message like this once or twice in our email lives, but no one wants to see it.... Read more

Why Are You Leaving Me? Learning from an Unsubscribe Exit Survey

2019-05-28 17:00:01 +0200 | Source: Campaign Monitor Blog

This post has been updated as of May 2019 When your relationship with one of your subscribers ends, sometimes the worst part is not knowing why it all went wrong. Thankfully, you can set up an optional exit interview... Read more

Apple one time email addresses

2019-06-05 21:13:11 +0200 | Source: Word to the Wise

At WWDC 2019 Apple announced “Sign in with Apple.” This is a service that allows iOS users to log into different applications with private, dedicated email address. When developers send mail to that... Read more

Replace No Reply Emails with These Email Strategies to Reduce Unsubscribes

2019-07-18 15:29:47 +0200 | Source: Email monks

How would you feel when you cannot reply to an email sent by someone known to you, just because they decided to use a no-reply email address? Wouldnt that frustrate you? Thats how subscribers feel when you send... Read more

The Dos and Don’ts of Unsubscribes

2019-08-27 22:00:45 +0200 | Source: Litmus

At first glance, unsubscribes seem negative. More unsubscribes means less people in your database, less people that receive your emailsand less return on investment for your email program. Right? Wrong. Unsubscribes... Read more

Email Unsubscribe: Exploring its Nitty Gritties with Examples

2019-09-12 12:38:15 +0200 | Source: Email monks

This post was originally published on 22nd October 2014. It has been updated on 12th September 2019. One of the most challenging things that email marketing managers have to deal with, is email unsubscribes. While the... Read more

I Just Want to Go! Honor the Unsubscribe: 5 Ways to Screw Up an Unsubscribe

2020-01-08 10:00:00 +0100 | Source: Oracle

We are living in the world of the experience economy. While we as marketers are all talking about creating great customer experiences, communicating the right message at the right time to the right audience, living... Read more

How to Reduce Subscriber Churn During COVID-19

2020-05-14 22:07:17 +0200 | Source: Campaign Monitor Blog

There’s an outdated email marketing theory that tells us the bigger the list, the better it is for your marketing efforts. And then, once you’ve acquired that large list, it’s in your best interest... Read more