The Ultimate Email Checklist: 29 Things to Check Before You Send

2022-09-20 14:00:00 +0200 | Source: Litmus

Email marketing is complex, and with over 300,000 potential renderings for an email, there’s no shortage of factors that can impact how your emails will actually look once they’ve hit your... Read more

7 Tips to Design Great Emails that Convert

2022-10-19 16:00:00 +0200 | Source: Litmus

Every email marketing campaign has its own unique purpose, but the goal is ultimately to convince your subscriber to convert (your desired end result). Whether the goal of your email is to encourage people to make a... Read more

What’s New in Litmus: November 2022

2022-11-09 14:15:00 +0100 | Source: Litmus

Here at Litmus, we’re big on helping email marketers work more efficiently and optimize the effectiveness of every email they send. This month, we’re proud to introduce new features to help email teams... Read more

Tags : Testing

7 Email Testing Best Practices to Help You Work Smarter

2022-11-14 17:22:00 +0100 | Source: Litmus

Email clients (like Gmail, Apple Mail, Outlook), operating systems and devices change frequently. Because there are more than 300,000 different rendering possibilities, email testing is really the only way to verify... Read more

Tags : Testing

All You Need to Know About A/B Testing Email Campaign 

2022-11-17 22:00:00 +0100 | Source: GetResponse

Want your emails to make a bigger impact? Learn why and how email AB tests can help you achieve a higher return from your campaigns. Read more

How to Use Litmus for Email Automation When You’re Asked to Do More With Less

2022-11-22 12:14:00 +0100 | Source: Litmus

Are you’re trying to figure out how to do more email marketing with fewer staff and resources, less of a budget–and higher expectations for performance? Perhaps you just want to see more results from the... Read more

Tags : Testing

Five ways advanced email testing can help you send better email

2022-12-08 10:41:03 +0100 | Source: Clickz

30-second summary: Testing helps you understand what motivates your customers and whether you’re spending your time and budget Ad hoc testing looks for an immediate lift, but holistic testing looks for... Read more

Start Your Year Right with Litmus’ Most-Loved Email Marketing Resources

2022-12-20 14:16:00 +0100 | Source: Litmus

Whether you’re newer to email marketing or a seasoned pro, there’s always something to learn. Level up with the tools that were most-loved by the Litmus email community in 2022. Email Brief & Planning... Read more

MailUp Review 2023: Tried & Tested Features, Cost, Pros & cons

2023-03-07 15:41:11 +0100 | Source: Email Vendor selection

MailUp is a powerful email marketing software for small businesses, enterprises, and agencies. Created in 2003, MailUp serves over 10,000 customers, including well-known brands like Xiaomi and Walmart. Email, SMS, and... Read more

Tags : Testing