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Decision tree: Do I actually need to QA test this email? [Infographic]

2021-04-15 21:00:00 +0200 | Source: Litmus

Are you gearing up for your next email campaign and wondering if you should QA test that email first? Maybe you’re using a pre-tested template, but you’ve changed things up since the last send. Or maybe,... Read more


4 steps you must have in your email brief for campaign success [Free Template]

2021-04-29 16:00:00 +0200 | Source: Litmus

Every marketing email your brand sends should have a clear purpose and a sound strategy behind it. Sounds simple, right? As much as we may have this in mind, there are a number of forces working against marketers from... Read more

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Email modules: How to actually scale unique emails with confidence

2021-05-04 15:00:00 +0200 | Source: Litmus

You might’ve heard about modular email templates for years but haven’t made the jump. Or maybe you’re new to the idea. So what exactly are email modules and should you use them? The simple answer is... Read more


3 steps to find the best email automation tool for you [+ Free Evaluation Template]

2021-05-10 16:00:00 +0200 | Source: Litmus

If you want to propel your email program to the next level, email automation is an excellent place to start. Statistics show that automated emails have a 70.5% higher open rate than regular emails. What’s more,... Read more


Access to Smart Designer & Landing Page Copying is Now Easier Than Ever

2021-05-20 15:27:36 +0200 | Source: Aweber

Raise your hand if you feel like you’re always busy. Now, I don’t have magical abilities or anything, but I’m willing to bet you raised your hand. We get it. Running a business is hard... Read more

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6 steps to a powerful email design system your team will love

2021-05-24 16:00:00 +0200 | Source: Litmus

Email marketers—and especially the designers that build campaigns—are constantly looking for ways to improve the production process. Whether it’s embracing automated previews and quality assurance... Read more


The Beginner’s Guide to Sales Email Templates

2021-05-30 18:00:55 +0200 | Source: Quicksprout

You already have a long list of promising prospects. Now, top on the agenda is sending out those valuable sales emails. You can’t expect to write thousands of emails from scratch, and you don’t have... Read more

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Let’s Get Modular: Webinar Recording + Q&A

2021-06-09 18:45:10 +0200 | Source: Litmus

Building emails with email modules is a great way to make your production process more efficient. We spent some time in our latest webinar to talk about this hot topic with Brandon Lawson and Ryan Wallace from... Read more


The Simple Guide to Creating an HTML Email [+ Free Templates]

2021-06-10 13:00:00 +0200 | Source: Hubspot

When you create an email using a drag-and-drop or module-based tool, you're actually generating an HTML email. There are two main types of email you can send and receive: plain text emails (these are exactly... Read more

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Mailchimp responds to customers’ demands for new email templates

2021-06-16 19:12:41 +0200 | Source: MarketingLand

Purchased directly from Mailchimp, these templates don't require coding for activation in the Mailchimp platform. The post Mailchimp responds to customers’ demands for new email templates appeared first on... Read more


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