Engage Subscribers: 6 Fun Email Ideas

2010-01-13 10:42:03 +0100 | Source: Aweber

It’s time for the annual post-holiday tightening of the purse strings. Consumers are holding tight to their cash, assessing the damage to their wallets and making New Year’s resolutions to save. So now may... Read more

How to Reengage Inactive Subscribers

2010-08-05 12:11:11 +0200 | Source: Aweber

Your subscribers are busy people. It’s completely normal for a percentage of your messages to go unopened each time you broadcast – that is just the nature of email marketing. But for all of the busy... Read more

How a Store Can Keep Email Subscribers Engaged

2011-03-31 09:24:48 +0200 | Source: Aweber

Have you noticed that your subscriber engagement has decreased over time? Are you looking to get your online store more traffic from your email marketing campaign? With just a few changes you may be able to get back... Read more

The Secret to Less Unsubscribing and More Engagement

2012-06-27 10:15:48 +0200 | Source: Aweber

Every day, we strive to provide both an email marketing service and content that can help small business owners thrive. Part of what we do involves connecting with others who also help small businesses and finding... Read more

Employee Engagement | Success at Google, Deloitte and Mercedez Benz

2013-04-15 01:39:40 +0200 | Source: Newsweaver

I was looking over the latest Fortune 100 Best Companies to Work For list recently, its immediately apparent to me that the most profitable companies in the world are also the best companies to work for. But is this... Read more

Acquire Subscribers, Expand Marketing Reach & Drive Revenue through Refer-a-Friend

2013-05-06 18:00:00 +0200 | Source: Bronto Blog

Why should you implement a refer-a-friend campaign? An established refer-a-friend program will enable your business to expand its marketing reach, grow your contact list and, ideally, generate more revenue. Done c... Read more

How to create customer-focused communications and increase customer engagement

2013-05-19 04:36:00 +0200 | Source: Be Relevant!

On May 14th, Kath Pay and myself hosted the 1st edition of the International Lifecycle Summit. You can view the recorded webinars on-demand here. You can view Thomas Bailey's (Teradata eCircle) session on "How to... Read more

How We Use Engagement to Deliver Email

2013-05-28 03:41:36 +0200 | Source: MailChimp Blog

If you read our deliverability posts closely, you’ll know MailChimp does something called engagement-based routing. It sounds like throwaway jargon that’s meant to impress you without providing any details... Read more

Mother’s Day Analysis Across 3 Popular Gift Brands: Tactics for Driving Email Engagement

2013-06-05 04:30:00 +0200 | Source: The Return Path Blog

This year, consumers were expected to spend $20.7 billion dollars for Mothers Day with an average spend of $168.94 per person, at a projected increase of 11% over 2012, as reported by the National Retail Federatio... Read more

Timely and appropriate mail

2013-06-26 07:23:29 +0200 | Source: Word to the Wise

I woke up this morning to an exploding twitter and FB feeds with lots of friends cheering the defeat of DOMA and Prop 8. Apparently some companies are getting into the act as well. (Behind a cut because some of this m... Read more