Engagement
EngageBay Review 2022: The best all-in-one CRM?
2022-05-12 13:49:49 +0200 | Source: Email Vendor selectionEngageBay is an all-in-one CRM software that comes with marketing, sales, and customer support products. It offers all the tools a business needs to do business online at a great price. EngageBay launched in 2017... Read more
6 Trends in Email Marketing to Watch
2022-05-24 14:00:00 +0200 | Source: LitmusWhat’s trending in the world of email in 2022 so far? Read on to dive into trends in email marketing that we’ve seen (and what we think is here to stay). Trends in email marketing Email remains a dominant... Read more
Customer-Centric Marketing is Critical: Email is the First Step
2022-05-26 14:22:00 +0200 | Source: LitmusAs marketing leaders, many of us place high value on our organization’s ability to deliver personalized and contextually relevant customer experiences—in email and other marketing channels. But as Gartner... Read more
10 Interactive Emails for Inspiration
2022-05-31 14:00:00 +0200 | Source: LitmusInteractive emails continue to be a top trend in email marketing and it’s easy to see why. Email interactivity allows brands to add a wide variety of elements to their messages— from image carousels, offer... Read more
MPP in Email Marketing: Myths, Facts and Your Response
2022-06-07 14:00:00 +0200 | Source: LitmusThe email marketing community swirled with speculation about the possible impact of Apple’s Mail Privacy Protection (MPP) leading up to its release in the fall of 2021. Now, MPP is part of every email... Read more
How to Create a Flip Card in Email
2022-06-09 15:30:00 +0200 | Source: LitmusYou may have noticed we got creative with animation and interactivity in our May newsletter in hopes of increasing engagement by providing some surprise and delight in the inbox. And bonus, it was fun! Fun to design,... Read more
How to Use Dynamic Email Content to Increase Engagement
2022-06-17 14:00:00 +0200 | Source: LitmusA sure-fire way to engage email subscribers is with dynamic email content. Tailoring an email to the subscribers’ wants, likes, and needs will encourage them to engage with the content more, as it’s... Read more
Personalization in Email Marketing Has to Include Strategy
2022-06-28 12:14:00 +0200 | Source: LitmusIf you’re a marketer, you’ve probably heard this message more than once: personalization is a customer expectation. McKinsey reports that 71% of customers now expect companies to deliver a personalized... Read more