Latest News - Email

Email Marketing Automation Best Practices

2023-11-27 15:05:04 +0100 | Source: VerticalResponse

Email marketing automation has become an essential tool for email marketers in today’s fast-paced digital landscape. By leveraging automation technology, marketers can streamline their email campaigns, increase... Read more

The Litmus Team’s Favorite Emails for November 2023

2023-11-27 14:00:00 +0100 | Source: Litmus

We’re back, with the highlights of our inbox in this weird liminal space between Thanksgiving and December! Is it the holiday season yet? Can we get away with putting up Christmas lights before December 1st? Who... Read more

Tags : Design

Building Newsletters that Generate Leads

2023-11-25 11:58:15 +0100 | Source: Be Relevant!

Watch my presentation on how to generate leads with email newsletters: Read more

The Best Green Monday Emails in Our Inboxes (And What We Can Learn From Them)

2023-11-24 17:49:25 +0100 | Source: Litmus

There are two kinds of people in the world: The ones who already have their holiday shopping checked off, cookies made, and tree lit the day after Halloween…and the ones who wait until the last possible second... Read more

How to market your coaching business: a guide to increasing clients and sales

2023-11-22 09:30:00 +0100 | Source: Aweber

Imagine successfully marketing your coaching services across several platforms with so many leads flowing your way that your waiting list is getting out of hand. Then imagine you did it all on a shoestring budget in... Read more

How to Write Click-Worthy Subject Lines for Your Black Friday Email Campaign

2023-11-22 07:01:23 +0100 | Source: Benchmark

With the holidays fast approaching, are your Black Friday email campaigns optimized and ready to go? Maybe you’ve already got the emails written. Plus, you’ve already gathered the full list of subscribers... Read more

ESP Migration: How to Make the Process Smooth

2023-11-21 14:00:00 +0100 | Source: Litmus

Your email service provider (ESP) is essential to your email marketing workflow. Without it, you wouldn’t have a way to deliver the messages you work so hard to strategize, design, and test to your audience.... Read more

Event email marketing: How to build excitement for your next event

2023-11-21 13:48:34 +0100 | Source: Aweber

Event email marketing is a key strategy for building anticipation for your next event—whether online or offline. This post explores key event email marketing examples and strategies to help. When a survey... Read more

Tis the Season

2023-11-21 12:54:40 +0100 | Source: Word to the Wise

Meanwhile… I apparently gave an email address in 2007 – probably due to a client engagement? I don’t know. I unsubscribed from their mail at some point as there has only been one... Read more

Tags : Spam

Appreciating The Art of Crafting Unmissable Holiday Email Subject Lines

2023-11-21 07:00:25 +0100 | Source: Benchmark

Similar to the concept of ‘banner blindness,’ where website viewers unconsciously or otherwise ignore online advertising banners, ‘inbox blindness’ is when recipients stop noticing certain... Read more